Apply Effectively


	What You Need to Know



	Craft Your Application



	Market Yourself Like a Pro

Are you ready to market yourself?

You may never have taken a marketing course, but putting together a successful application is a lot like a marketing campaign. GMAC® has a direct link to admissions directors, so we can tell you all you need to know about representing yourself well in your applications.

Develop your application strategy by understanding your competition and applying to the right schools.

	Deciding Where to Apply

	Plan Your Application

	Look at Your Competition

	The Truth about Application Volume

A business school application has many elements. Learn what admissions directors are looking for and how the parts fit together.

	How Schools Evaluate Your Application

	Academic Record

	Your GMAT Scores

	Work Experience

	Essays

	Letters of Recommendation

	Interviews

	Extracurricular and Community Activities

	Articulating Your Career Focus

You may not be perfect, but you ARE unique. Learn to present your strengths and weaknesses the right way and stand out as an individual.

	Showcase Your Positive Qualities

	Acknowledge Your Weaknesses

	Emphasize Your Leadership Skills

	Share What Makes You Unique

	Proactively Address Academic Gaps

	Resumes for MBAs: How to Write a Killer Resume for Your B-School Applications and Beyond

	Truth or Consequences

	Every Contact Counts

To view the Flash movie below you must have the Flash player installed. Visit Macromedia's web site to download the player for your browser.